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Reselling kids' clothes

How to price used kids' clothes using condition, demand and transaction costs

A fair price isn't the purchase price times a fixed discount. What really drives a buyer's decision is whether the same item can still be bought new, whether the condition is clearly described, whether the deal is easy, and whether it's still worth it once shipping is added.

Written by the Minidrobe editorial team

Published

Updated

About 7 minutes

Three things to remember

  • 1Look at recent comparable items first, not just what you originally paid.
  • 2Flaws, missing pieces, season and shipping all belong in the price or the description.
  • 3Set a floor price and a review date up front, so you're not changing the price on a whim every day.

Work out a starting price you can justify

This isn't an automatic valuation formula; it's an order of decisions you make yourself. At every step, look at real comparable items, the condition and how long you're willing to wait.

  1. 1

    Find 3–5 genuinely comparable items

    The brand, style, size, year and condition should be close. Prefer recent sold prices; an asking price that never sold doesn't represent the market.

  2. 2

    Take the middle of the range, not the highest asking price

    Leave out obvious outliers at either end and anything in very different condition, and what remains is your market reference range.

  3. 3

    Adjust for condition and completeness, item by item

    Stains, pilling, tired elastic, a name stamp, a missing belt or missing original packaging should all lower the price, and you should mention them up front.

  4. 4

    Factor in how the sale will happen

    Account for platform fees, packaging, who pays shipping, and whether you want a quick clear-out or can wait for the right buyer.

Describe the condition concretely — “well kept” isn't enough

Condition wording and how to think about price
ConditionWhat to discloseHow to price it
Brand new, unwornWhether tags and packaging are intact, and how long it has been storedClose to the current retail price, while allowing for it being secondhand
Like new, barely wornHow many times worn and washed, and whether there are visible signs of useCan sit at the top of the secondhand range for that item
Normal wearPilling, how washed it looks, print condition and elasticStart from the middle of the market and adjust
Obvious flawsWhere it is, how big, whether it affects wear — with a close-up photoDiscount it clearly, or include it as a free extra or part of a bundle

A pricing worksheet for one garment

Minidrobe records the purchase price and the sale price separately. You set the sale price yourself; Minidrobe doesn't claim to work out market value from a photo.

Fill in these seven boxes before listing

  • Brand, item name, size and original purchase price
  • Recent sold prices for the same or a similar item
  • How many times worn and washed, and the current condition
  • Every flaw, any missing pieces, and whether a name is written on it
  • Your asking price and the lowest price you'd accept
  • Whether shipping is included, whether orders can be combined, and payment and delivery methods
  • The next review date, for example 14 days after listing

If it doesn't sell, adjust by rule — don't cut the price every day

What to change after listing
What you seeLikely causeNext step
People ask but don't buyMissing information, or friction over shipping or how the deal worksAdd the size, flaws and total price first
People save it but don't askThe price is at the top of what buyers will payLower it slightly, or offer a sensible bundle deal
No interest at allThe photos, title, season or channel aren't rightFix the presentation and where it is listed before cutting the price
Cheap single items don't sellShipping is too big a share of the priceBuild a sale bundle by size or season

Frequently asked questions

Common questions

What percentage of the original price do secondhand kids' clothes usually sell for?

There's no fixed discount that fits every brand and condition. Supply and demand, how rare the style is, seasonal demand, how well it's been kept and shipping all change what it will sell for, so start from recent comparable items.

Should the price include shipping?

Either works, as long as you say which. When comparing prices, look at the total the buyer actually pays including shipping, so a low headline price doesn't turn out higher at checkout.

Can I still sell something with a small stain?

Often, yes — but photograph it clearly in natural light, say where it is and how big it is, and reflect it in the price. If it's a safety, hygiene or real functional problem, don't hide it or push the sale.

Put the method to work in a wardrobe you can search

The free plan holds 50 garments. Start with the one you most want to sort out today — there's no need to do everything at once.

Continue organizing